This summer my partner Evan and I are taking part in a Storytelling Project with ProsperUS Detroit. For the project, we have reached out and participated in interviews with some of Detroit’s most interesting and inspiring entrepreneurs to hear about their journeys and businesses. Last week, we interviewed Dhafir Hasan, founder of Krispy Addict, a street stylish clothing brand. Hasan is originally from the West Side of Detroit and graduated with a degree in business management. Since being a child, Hasan has had goals and aspirations of owning his own business. Hasan had the idea for opening his clothing brand for a long time, always interested in the clothing industry, but revamped his business plan, fine tuned his work, and named his concept while working with ProsperUS Detroit. The name of the company, Krispy Addicts, holds a deep meaning to Hasan. First, the name is in part inspired by Crispus Attucks, the first American, specifically Black American, killed in the American Revolution. Hasan spoke about how Attucks’s name is not one that is prominent in our classrooms or widely known, and Hasan wanted to bring recognition to him. Crispus Attucks was also at the forefront of the Revolution, and that is where Hasan wants his company to be, at the forefront of the new revolution by using fashion. Hasan pays detailed attention to the products he sells and the images he puts out, and wants to help his community remember and combat the issues that plague his community, and wants to do this through fashion. In addition to the tribute to Crispus Attucks, Krispy is also a term that is used to describe something that is fresh and new, and Hasan wants his brand to be for people that are passionately addicted to living a lifestyle and dressing in a way that is krispy.
Hasan is so much more than an entrepreneur and businessman. Hasan also serves as an inspiration for his peers and the youth in his area, and is a representative of and inspiration for social impact in his community. He wants others to be inspired by him, a man from inner city Detroit who had a vision from an early age and worked until his goals came to fruition. He is a role model for his community, demonstrating how you can accomplish what you set out to do and achieve your goals when you work hard and pursue your dream. Hasan currently operates two storefronts in communities where he is able to develop relations with the surrounding residents. He showcases other businesses’ flyers and business cards, and is open to local brands coming and doing popup shops in his store to help them grow. Hasan plans to follow through on many of his pre-COVID plans to engage with the community even more, speaking to community members, churches, and students, and giving back to the youth, helping them cultivate their skills so that one day they can fulfill their dreams just as he did.